Having joined Kuwaiti firm Alshamel Travel more than two decades ago, Mazen Hamad has witnessed first-hand the colossal impact of technology on his chosen industry. Travelling is now easier than ever before, but existing players have faced severe disruption. Hamad is keen to meet the needs of a growing luxury travel market: as CEO of Alshamel Travel, he recognises that consumer attitudes are changing and has acted swiftly to deliver bespoke, experiential travel, rather than off-the-shelf itineraries. By focusing on exceptional service regardless of sector, Hamad has established Luxuria by Alshamel as a regional powerhouse.