With 33 years’ experience in strategy, marketing and customer relations, Nathalie Rouvet Lazare brought with her a wealth of knowledge when joined Coheris as a non-executive board member in 2011. Just two years later, she became its Chairman and CEO. She has since led Coheris through times of significant disruption, such as drastic digital transformation in the sector. For Rouvet Lazare, such disruption doesn’t bring problems – rather, it presents an opportunity for Coheris to become a market leader. Now, the company is able to use its customer relations and analytics software to meet the needs of various fast-paced industries, including insurance and banking.