The paradigm of beauty has shifted time and again throughout human history. According to Professor Hermann Sailer, founder and CEO of Klinik Professor Sailer, however, there exists a facial ideal that stems back to the 1930s, and modern-day perfection is more identifiable than most of us realise.

Whether we like it or not, the fact remains that beauty is an advantageous quality to have in today’s society. Attractiveness in today’s world opens doors that otherwise would not be opened. People, whether in a social or professional setting, react more favourably to those they find attractive, and various studies have found that attractiveness can inspire trust and confidence.

Having been inundated with awards and honours, Sailer today ranks as one of the world’s leading cosmetic surgeons, and enjoys an unrivalled reputation in the realm of aesthetic and reconstructive surgery. Most recently, Klinik Professor Sailer has also been awarded European CEO’s Best Private Healthcare Provider 2014.

In his 30-something years of experience, Sailer has spearheaded groundbreaking advances in
his field

In his 30-something years of experience, Sailer has spearheaded groundbreaking advances in his field, first in his position at the University Hospital of Zurich and again at the head of his own clinic. The professor was first to coin the terms anteface and hyperanteface: face types that can be seen in the case of numerous top actors, actresses and models alike. Beginning with Marlene Dietrich and Greta Garbo, and later with Ava Gartner, Ursula Andress and Sofia Loren, the anteface paradigm can today be seen in the faces of Angelina Jolie, Naomie Campbell, Pierce Brosnan and George Clooney, according to Sailer. Based on this common physiognomy, Sailer has developed a surgical method to replicate this same face type for his clients, whether it be for reconstructive or purely aesthetic purposes.

Top-class research
Sailer’s surgical spectrum is far from excluded to pathologic conditions of the face, and extends also to purely aesthetic issues. Underpinned by a philosophy that says high-class results in surgery can only be achieved with top-class research to match, Klinik’s surgical procedures are performed by Sailer himself, with renowned specialist doctors and proven experts always on hand.

“Klinik Professor Sailer is among the leading centres of excellence for oral and maxillofacial surgery, reconstructive and malformation surgery,” writes Sailer. “Our clinic treats high-profile patients from all over the world. Since there is such a diverse range of aesthetic issues and pathological conditions, we at Klinik Sailer pay just as much attention to aesthetics, care and expertise. Our services in aesthetic and reconstructive facial surgery are always performed with the aim of enhancing attractiveness and functionality.”

Boasting the latest and greatest in surgical infrastructure, including an intensive care unit, operating theatres, and a dental department, Klinik is well equipped to take on board incredibly complex task and procedures. Also with a diagnostics laboratory and a state-of-the-art X-ray department, Sailer’s carefully chosen staff and world-class facilities make for an incredibly capable clinic.

Health and wellbeing
The best known and acclaimed of Sailer’s surgical procedures is the reverse facelift, which has left scores of clients satisfied with the results. What’s unique about the process is that it is carried out from the oral cavity and, once completed, leaves the face looking more youthful than it was, while showing no visible trace of the procedure having been carried
out whatsoever.

However, Sailer is not merely a creator of youth and beauty, and has also worked on developing solutions in a number of closely related fields, in some cases revolutionising the practice of aesthetic surgery itself.

One of the clinic’s lesser-known procedures is the healing of obstructive sleep apnea (OSA), an obstruction of the upper airway that causes issues with breathing during sleep and is commonly associated with a reduction in blood oxygen saturation. The condition can bring hypertension, tiredness, lack of concentration, heart attacks, strokes, weight gain, impotence and dementia, and up until this point, millions of people have had to wear a pressure mask over their nose and mouth every night for the untreatable condition. However, treatment is now possible thanks to Sailer’s rotation advancement operation of the jaw, which widens the upper airway and brings a surplus of oxygen to the body. As a result, the patient will get a hitherto unknown quality of life and a longer life expectancy.

The global cosmetic surgery market has posted extraordinary growth in recent years, with one report by the French-based forum for plastic surgeons and dermatologists IMCAS estimating that the global market for cosmetic surgery expanded by 10 percent through 2013 alone. And although austerity-stricken nations, particularly in Europe, are beginning to curb spending in this area, the industry is growing at a rate of over five percent in even the hardest hit of markets.

Charitable endeavours
While demand for cosmetic surgery is on the up, concerns about quality of service still remain. Therefore, Sailer’s reputation and unrivalled haul of achievements is doubly significant in an industry where poor quality of service can jeopardise a client’s health and wellbeing.

Having seen the problems that aesthetic concerns can bring for clients, Sailer founded Cleft Children International, a humanitarian foundation for the treatment of children in poverty with facial anomalies. With six centres of excellence for the treatment of facial anomalies in India, Pakistan and Africa, more than 50,000 patients have so far been operated on, free of charge. What’s more, Sailer has trained more than 300 doctors in facial reconstructive surgery, who he now hopes will go on to deliver similarly impressive results in the field.

Despite his influence in the industry, Sailer wishes not to be seen as a cosmetic surgeon, but rather an oral and maxillofacial surgeon. And with work that has been described by the trade press as a new dimension to aesthetic surgery, Sailer’s services are highly sought after by patients and practitioners alike from around the globe.